Company Profile
|
FX Marketing is here to take the
hassle out of marketing your business.
Based in Auckland, New Zealand, FX
Marketing is owned and operated by Cornelia Luethi.
A seasoned marketing professional, Cornelia
has spent a total of 13 years working in marketing. Prior to
establishing FX Marketing, Cornelia held key corporate marketing
roles in a variety of industries, in both New Zealand and the
United Kingdom.
With ten years of corporate experience under
her belt, Cornelia is able to bring you the professionalism and
accountability that's required in the corporate world but so
often lacking in small to medium businesses.
Now you can use this expertise for the
benefit of your business and achieve marketing success by drawing on
our extensive experience.
Qualifications
In addition to her extensive work experience,
Cornelia Luethi has spent six years studying marketing. Her
qualifications include:
▪ BSc (Hons)
Management Studies
▪ Postgraduate
Diploma in Marketing (DipM)
▪ City & Guilds
Photography.
|

Cornelia Luethi,
Director of FX Marketing, is passionate about marketing and copywriting that generates
results for your business.
|
►
Email me now
to take the next step in
getting results from
your marketing! |
|
Delivering the latest marketing
techniques
Cornelia Luethi firmly believes that Continuing Professional
Development is the secret to sustained success in business.
She regularly updates her training with short courses, as well as
being an avid reader of industry press publications and specialist
marketing texts.
This is a key part of FX Marketing’s service to you – delivering you
the latest knowledge and marketing techniques to enable your
business to maximise its potential and stay ahead of your
competitors.
Many of the newest ideas are on
Cornelia Luethi's
marketing blog.
|
Our clients
Working with clients in a wide range of
industries makes our work interesting and varied. We've
worked with clients in beauty therapy, appearance medicine, hairdressing,
hospitality, image consultancy, recruitment, marine, retailers, e-tailers,
dog grooming, mortgage broking, insurance broking, electricians,
plumbers,
and many more.
So what do our clients think of FX
Marketing?
Read our
client testimonials here...
|
 |
|
|
|
|
|
Memberships and associations
|
FX Marketing is proud to be a member
of the
New Zealand Marketing Association.
This means you can be assured you're
receiving a professional marketing service with the highest
possible standards. The Marketing Association sets high
standards for its members via its Codes of Practice and
Best Practice Guidelines. |
 |
|
FX Marketing not only meets these
standards, but exceeds them. Don't just take our word for it -
read
what our customers say about FX Marketing.
|
|
Cornelia Luethi is a member of
BNI ProBiz
(Mt Eden) and has served on the Leadership Team of BNI Birkenhead
Lunchtime Chapter as
Secretary/Treasurer, Education Co-ordinator and Visitor Host.
|
 |
| FX Marketing is
proudly New Zealand owned and operated. |
 |
|
Check out the latest marketing
methods
Stay up-to-date with all the latest
marketing techniques by
reading our blog.
It's packed with useful articles, great books to
read, websites that have caught our eye, thought-provoking
YouTube clips and so much more on our
marketing blog! |
 |
|
|
|
|
About Cornelia...
When she's not working, Cornelia
enjoys travelling, photography, good food (making it and eating
it), and reading.
Whilst some of these things are a
bit of a treat, Cornelia regularly enjoys sailing and walking
her dog - as you'll read below...
|

Above: Cornelia enjoys sailing with her
dog, Minnie. |
|
|
|
|
Where does the name "FX Marketing"
come from? |
|
There are 2 reasons for the name...
Firstly, "fx" is used as an
abbreviation in the movie industry for "effects"... for example,
"sfx" is short for "special effects". And FX Marketing is all
about providing special marketing effects for your
business.
Secondly, "FX" is the name of
business owner Cornelia Luethi's boat. Why the boat is
called FX isn't known - it was already named that when it was
purchased. And it's unlucky to change the name of a boat.
Cornelia was keen to name the business after something she
enjoyed... hence FX Marketing.
If you're a sailor and wondering about the
boat, FX is an Elliott 7.9m (26') keelboat. Cornelia races FX with
her crew on Auckland's Waitemata Harbour weekly (fortnightly in
winter); and also cruises on the boat around the Hauraki Gulf in
summer with her partner and dog.
|

Above: FX racing in the Richmond Yacht
Club Wednesday Night Series.
|
|
|
|
|
Why is there a dog on your
website? |

Above: Minnie the Marketing Mutt and
Cornelia volunteering for Outreach Therapy Pets.
We visit a nursing home to brighten
the residents' day :-) |
|
|
|
That's Minnie, a.k.a. Minnie the
Marketing Mutt :-)
Minnie keeps Cornelia company when
she's
working... and also gives any visitors a warm welcome.
If you're invited to our offices and
aren't keen on dogs, or have an allergy, please do let us know.
Otherwise, we'll make sure that
Minnie has her tail wagging ready to greet you!
When she's not being a Marketing
Mutt, Minnie volunteers for
Outreach Therapy Pets with Cornelia. That means we regularly
visit a nursing home, with the intention of brightening the
residents' day a little. |
|